The root cause of the controversies behind the European Commission proposed Roam Like At Home (RLAH) rules is the divergence of the domestic mobile data prices and data caps and in turn the huge differences in demand and usage.
European Commission Vice-President for the Digital Single Market Andrus Ansip framed the issue on the Financial Times - ETNO Summit (Brussels, 27 September 2016), citing Digital Fuel Monitor
DFMonitor's comprehensive database of EU 4G smartphone and data-only tariff plans sold by mobile network operators, their sub brands, as well as MVNOs, allows us to simulate various aspects of the planned new European Union "roam like at home" (RLAH) rules on data roaming and the proposed wholesale rate cap of €8.5 per gigabyte. Below we present some of the interesting charts based on the prices and data allowances we registered in September 2016.
If European consumers were to use, while roaming in the EU, just 60% of their domestic gigabyte volume allowance the wholesale data roaming cost (assuming €8.5/GB) will exceed half of the domestic monthly retail tariff fee in over 78% of the 593 smartphone and in over 95% of the 440 mobile broadband (data-only) plans.
For clients: full release report
The metrics publicly peresented on DFMonitor are only a subset of all EU and OECD mobile data competitiveness and spectrum metrics and insights that our consultants have collected, crunched and analysed. Our analysis of the EU data roaming situation and controversies is available for clients in the 2H 2016 DFMonitor-PRO
PRO 2H 2016 release report